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🫧💗💖知名美商保養品牌 數位行銷經/副理 Digital Marketing Manager💖💗🫧 - LT

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Job updated 2 months ago
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Job Description

【公司簡介】🫧💗💖知名美商保養品牌💖💗🫧

自品牌的創立以來,始終秉持著對科學的堅持與追求,深信科學是實現美麗肌膚的關鍵,堅持不添加任何可能對皮膚造成刺激或負擔的成分,例如香料、色素和刺激劑,從而確保每位使用者都能放心使用並享受健康的護膚體驗。

深知美麗與健康的肌膚不僅來自於外在的護理,更需要內外兼修。除了提供優質的保養品之外,還積極推廣正確的保養知識,幫助消費者了解自己的膚質特點,選擇最適合的保養方法和產品。透過個人化的專屬服務,致力於解決消費者面臨的各種皮膚問題,幫助實現年輕健康肌膚的夢想。

我們堅信每個人都應該能夠擁有自信和美麗的皮膚。通過我們的努力,許多消費者已經成功解決了皮膚困擾,重拾了年輕健康肌膚的夢想,感到無比榮幸能夠成為他們護膚旅程的一部分。

期待與您攜手,為客戶打造獨一無二的護膚體驗,讓客戶在每一天都展現自信和美麗!

目前正在尋找一位數位行銷經/副理/主任,負責管理所有社群平台和廣告計劃,藉以吸引新客戶與提升品牌知名度。

🔔職務內容
🔔

  • 管理所有社群平台,包括FB/IG/Line,提供適合的行銷策略建議與制定目標。
  • 創新社群平台活動,藉以吸引新的消費者。
  • 建立360度且有說服力的年度廣告計劃、優化方案,包括媒體組合和建議。
  • 與媒體、SEO和相關內容協調合作,建立360度的廣告策略,確保準確執行。
  • 提供市場洞察和預算分配建議,重要報告分析結果,監控各種行銷指標的成效(Search Trend, CPC, CTR, CVR, Session, ROAS,…),以評估各媒體管道的效率和成果。

Requirements

✨所需條件✨

  • 對美妝/保養趨勢有濃厚興趣,熱衷於追蹤最新保養趨勢,具相關經驗者尤佳。
  • 具備數位精準媒體活動和數位媒體關鍵績效指標(CPC, CTR, CPA, CPV, CPM, ROAS 等)的深入了解。
  • 語言能力 - 中、英文流利。
  • 出色的寫作能力和邏輯,能透過多種溝通模式,傳達立場,並使內容易於被觀眾理解。
  • 具將願景、使命和故事轉化為吸引人且引人入勝的敘事能力,在所有溝通平台上傳達。
  • 優秀的溝通能力和出色的團隊合作能力。
  • 願意學習新技能並能自我激勵。

Interview process

  • 1st Round: HR, Phone/Online interview
  • 2nd Round: Hiring Manager 
  • 3rd Round: GM
  • 如有興趣了解更多JD細節,歡迎直接詢問~
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1
3 years of experience required
800,000 ~ 1,200,000 TWD / year
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